The GRO Roundtable
Casual conversations about experimentation. No sales pitch, no presentations, and no recording. You do NOT need a special invite to join; all are welcome. Open to experimenters and optimizers of any skill level. Meet and learn from CRO experts. Skill up. Ask questions. Participate!
Weekly, every Friday; don’t forget to add it to your calendar.
Europe – 4:00 PM UK / 5:00 PM CET
US – 8:00 AM PDT / 10:00 AM CDT / 11:00 AM EDT
Virtually, camera optional, but preferred.
This Week's Roundtable Topic
How to Do UI Revamps Safely
Session 285: February 20, 2026
- How do you balance conversion gains with user trust during a UI revamp?
- Full redesigns are reckless without experimentation.
- How should engineering manage rollback risk during UI revamps?
Notes From Recent Roundtables
GRO Roundtable 285
AI and CRO shortcuts promise speed but risk trust, ethics, and long-term value without skilled human judgment.
February 13, 2026
GRO Roundtable 282
AI and CRO shortcuts promise speed but risk trust, ethics, and long-term value without skilled human judgment.
January 24, 2026